SolarEdge Announces New Chief Marketing Officer

SolarEdge Technologies, Inc., a global leader in smart energy technologies, today announced the appointment of Mr. Shuka Nir as the company’s new Chief Marketing Officer (CMO).

Prior to joining SolarEdge, Mr. Nir held several key leadership positions, including General Manager of SanDisk’s Consumer Business Unit and led SanDisk’s corporate marketing. His extensive tenure includes consulting for multinational corporations and serving on several boards, including Kornit Digital and IronSource. Mr. Nir holds an MBA, LLB and a BA in Accounting from Tel Aviv University.

Mr. Nir replaces Mr. Yogev Barak, who has served as the company’s Marketing Director for the past 3.5 years. During this time, Mr. Barak helped scale SolarEdge’s marketing efforts, driving growth in key markets and building a strong global marketing team and infrastructure.

Zvi Lando, CEO of SolarEdge, said: “We are pleased to announce the appointment of Shuki as our new Chief Marketing Officer. Shuki’s mission will be to further develop the company’s brand value among consumers and enterprises, enter new market segments and expand its product portfolio. I would like to take this opportunity to thank Yogev for his contributions to SolarEdge as our company has experienced significant growth over the past few years.”

Shuki Nir, new CMO of SolarEdge, commented: “I am very excited to join SolarEdge and become part of the renewable energy revolution. The company’s strong legacy of innovation is inspiring and I look forward to continuing to grow its market leadership and brand image.”

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