EaseMyTrip joins ONDC to support digital commerce in India

EaseMyTrip signs Letter of Intent to join ONDC, supporting India’s digital commerce transformation, enhancing travel services and promoting small business integration in the e-commerce sector.

New Delhi – EaseMyTrip.com announced the signing of a letter of intent (LOI) regarding joining Open Network for Digital Commerce (ONDC). This move sees EaseMyTrip committed to this transformative ONDC initiative. The ONDC initiative, launched by the Government of India in 2021, aims to create an open, inclusive and competitive digital trade ecosystem. It lowers entry barriers for small businesses and promotes a level playing field in the e-commerce sector.

The letter of intent was signed during the ‘ONDC Startup Mahotsav’ event organized by the Department for Promotion of Industry and Internal Trade (DPIIT), ONDC and Startup India. The ONDC Startup Mahotsav Conference, held on May 17, 2024 at Vanijya Bhawan, New Delhi, marked a milestone in the digital commerce journey in India.

The event was attended by over 125 startups and over 20 unicorns, including EaseMyTrip, which leveraged the opportunities offered by ONDC to democratize digital commerce in India. The ONDC Startup Mahotsav event brought together around 5,000 hybrid startups and included insightful panel discussions and a masterclass on supporting startups at ONDC.

Rickant Pittie, The EaseMyTrip co-founder expressed his enthusiasm for this new commitment “EaseMyTrip has always strived to improve our customers’ travel experience through innovation and excellent service. By joining the ONDC Network, we are taking a significant step towards supporting the digital transformation of trade in India. This collaboration is in line with our vision of being a Nation First company, contributing to the growth and development of India’s digital economy.”

T.KoszyDirector General and CEO of ONDC, said: “The ONDC network was expected to revolutionize the digital landscape, particularly enabling businesses and entrepreneurs across the country to leverage the enormous potential of online commerce. “Adding names like EaseMyTrip to the network certainly further strengthens our vision of harnessing the power of the open web to drive inclusive progress and open new frontiers of opportunity for all.”

EaseMyTrip’s decision to join ONDC highlights its commitment to providing seamless, accessible and efficient travel services while contributing to the broader goal of democratizing digital commerce in India. This partnership will enable EaseMyTrip to reach a wider audience, including the digitally excluded, ensuring the benefits of digital commerce are shared across the country.

Vicky is the co-founder of the TravelDailyNews Media Network, where she is the Editor-in-Chief. He is also responsible for current operational activities and financial policy. She holds a bachelor’s degree in tourism business administration from the Technical University of Athens and a master’s degree in business administration (MBA) from the University of Wales. He has many years of academic and industrial experience in the tourism industry. She has written/edited many articles in various travel magazines.