European online retailer Zalando grows 13% in first quarter of B2B e-commerce

European online retailer Zolando grows 13% in first quarter of B2B e-commerce

So far, so good in terms of Zalando’s greater involvement in B2B e-commerce.

In March, Zalando, one of Germany’s largest online retailers, announced plans to revitalize its housing business by expanding into B2B.

According to Zalando’s announcement, the company’s recently launched Zeos business enables Zalando to “shape the European fashion and lifestyle industry beyond its own consumer business.” “This makes the company a key enabler of e-commerce transactions beyond Zalando, for example via the About You, ASOS or Otto marketplaces.”

Over the last 15 years, Zalando has built logistics and technological facilities tailored to the needs of the fashion and lifestyle industry, the company claims. Today, e-commerce and logistics platforms are part of Zeos.

In the first quarter ended March 31, Berlin-based Zalando increased gross merchandise volume (GMV) by 1.3% to 3.269 billion euros ($3.550 billion) from 3.226 billion euros ($3.500 billion) in the first quarter of 2023. remained steady at 2.241 billion euros ($2.433 billion) compared to 2.255 billion euros ($2.488 billion) in the prior-year period.

The company’s fastest-growing channel was B2B e-commerce, which grew 13% in the first quarter to 215.1 million euros ($233.6 million) from 189.7 million euros ($2.59 million) in the first quarter of 2023.

“In B2B, we increase the volume of our logistics network through sales fulfillment,” CFO Sandra Dembeck told analysts on a recent earnings call, based on transcripts from SeekingAlpha. “As a result, we are seeing continued strong growth of 13% in our B2B segment, thereby outperforming the group’s revenue growth rate.”

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