The best e-commerce quiz DACH is back…

Nexi roadshow continues!

We travel with Nexi around Germany to explore payment and e-commerce trends in the DACH region, talking to those who know the area best.

The last stop of Nexi Roadshow was in Hamburg, at the Online Marketing Rockstar Festival 2024.

This massive conference for marketing and e-commerce professionals featured notable people including Kim Kardashian and Rick Rubin, and featured experts from companies such as Taschen, Shopware, Synaigy and Banxware. The festival is one of the world’s largest digital marketing and technology events, presenting inspiring content on the most important trends and topics in digital marketing.

The two days featured keynotes, panels, workshops and networking opportunities. Next to it, the organizers run the OMR platform, which provides a comprehensive range of resources, including seminars, a blog, a podcast and reports.

The quiz is back

It was the perfect place to talk to people who knew their stuff and got into the atmosphere of the event. The Nexi Roadshow aims to discover the state of e-commerce in the region and we were here in part to talk to the likes of Taschen Global Digital Director, Gaëlle Mehanna and Nexi Partners Brandpfeil and Makaira. However, we managed to stop a few of them and a few other attendees before they went to the conference for another quick chat.

In the video above, we have serial Fintech entrepreneur Miriam Wohlfahrt, industry influencer and co-founder of Payment & Banking, Alexey Pronin of Shopware, omnichannel strategist Joubin Rahimi of Synaigy, and Gaelle Mehanna, who is enabling better business payments experiences for Taschen clients. We also enjoyed talking to her about their publishing work.

Like our previous MPE Berlin video, we thought we’d test their knowledge of all things e-commerce with a quiz that covered key statistics and lessons from DACH and global e-commerce. As you can see in the video, it was a bit of fun, but we also got some great answers and insights that you can take with you.

What will be the volume of e-commerce retail sales this year globally? That’s a lot. Which DACH country has seen the most growth in its e-commerce market over the last few years? Big publishers. What percentage of online shoppers in Europe have made purchases from national/domestic retailers? And what do e-commerce marketers at DACH say is most important for achieving success in the digital world?

These are just some of the questions we asked. This is a really interesting topic and it will be interesting to see how things develop in the coming years.

Why don’t you star in this video together and let us know if you have any questions, right?

Also, stay tuned for more stories and in-depth interviews with OMR soon!

Moreover, later in the year we will continue the Nexi Roadshow in Munich with Bits and Pretzels. See you there.