Position yourself for GOOG’s next surge – TradingView News

In the world of technology companies, nothing is 100% safe. However, if you invest in Alphabet, you should be able to sleep soundly at night GOOG. Alphabet stock provides good exposure to AI technology, and we give it a ‘B’ grade today.

As you may have heard, Alphabet has just started offering a dividend to its investors. Some potential shareholders may be concerned about Google laying off 200 “core” employees.

Therefore, there is always good news and bad news to consider; this is the case with Alphabet and really with all companies. So let’s start this discussion with a major challenge for Alphabet before we dive into the opportunity in AI-embedded products.

Alphabet’s legal problems are costly

Alphabet is currently facing legal/regulatory battles in the US and UK. Regardless of whether the company wins or loses these cases, Alphabet will certainly have to put up a lot of capital.

Without a doubt, just paying the attorney’s fees will result in a tidy profit for Alphabet.

For example, the US Department of Justice filed an antitrust lawsuit against Alphabet/Google. This highly publicized case is still pending in court.

In this ongoing case, Google paid the US government $2.3 million just to have a jury trial (with a judge’s ruling) instead of a jury trial. This doesn’t necessarily mean that Google will actually win the lawsuit or settle the case.

Meanwhile, in the UK, Google is facing a €13.6 million lawsuit over anti-competitive claims in the advertising market.

According to the popular British magazine The Telegraph, the UK Competition and Markets Authority accuses Google of “planning to push rival search engines out of the market by limiting choice on smartphones.”

Alphabet continues to promote AI products

In other news, Alphabet is definitely not stopping in its pursuit of commercializing AI-based products.

Alphabet’s persistence is noteworthy given Google’s imperfect implementation of its Bard and Gemini generative AI products/services.

Alphabet simply doesn’t want to capitulate in the AI wars. The company’s investment in artificial intelligence startup Anthropic is one example of Alphabet’s persistence in the field of artificial intelligence.

Another, more recent example is Google’s rollout of its AI-powered note-taking assistant, known as NotebookLM, in over 200 countries. TechCrunch noted that NotebookLM now includes “new features and languages that will help more people use AI to generate summaries and ask questions from their documents.”

Finally, it’s worth mentioning that Google is still the king of search engines in the US, even as the company works on bugs in its AI products. Believe it or not, Google controls as much as 90% of search engine activity.

Alphabet Stocks: Look towards $200 and above

Alphabet faces many challenges, including imperfections in its AI products and legal disputes. However, the company will almost certainly continue to develop new and interesting products using artificial intelligence.

Additionally, Alphabet remains the dominant US search engine and a well-capitalized tech giant. We therefore encourage you to purchase and/or hold Alphabet stock that receives a “B” rating.

Additionally, keep an eye on $200 as the next price target for Alphabet stock. Traders can then focus on higher price levels.

On the date of publication, neither Louis Navellier nor the InvestorPlace research staff member responsible for this article held (directly or indirectly) any positions in the securities mentioned in this article.