Toyota presentation at the Goodwood festival – gadgets for geeks

Toyota is ready to leave a lasting impression at the 2024 Goodwood Festival of Speed, where it will showcase its unwavering commitment to sustainable innovation and rich racing heritage. The focal point of the Toyota exhibition will be the European-made, hydrogen-powered Toyota GR Yaris, which is a compelling example of the company’s multi-track technology strategy. This approach aims to achieve carbon neutrality by exploring not only electric vehicles, but also alternative fuels such as hydrogen, which can significantly reduce CO2 emissions. By presenting this groundbreaking vehicle at the festival, Toyota is demonstrating its commitment to finding diverse solutions to address environmental challenges while maintaining its passion for high-performance motorsports.

Hydrogen-powered Yaris GR: pioneering sustainable performance

The hydrogen-powered GR Yaris represents a significant step forward in the automotive industry’s move towards sustainable transport. Unlike conventional combustion engines, this innovative model uses hydrogen energy as the main fuel source. Using hydrogen, the GR Yaris offers: a carbon neutral alternative which remarkably retains the exciting sound and vibration of traditional engines. This breakthrough technology has the potential to transform motorsports, seamlessly combining environmental stewardship with uncompromising performance. As the centerpiece of Toyota’s Goodwood showcase, the hydrogen-powered GR Yaris is set to fascinate enthusiasts and inspire discussion about the future of eco-friendly racing.

The GR Yaris Hydrogen is equipped with the advanced GAZOO Racing Direct 8-speed automatic transmission, providing smooth and precise gear changes to optimize the vehicle’s performance. Additionally, Toyota announced special editions of the GR Yaris Hydrogen, paying tribute to famous rally drivers Sébastien Ogier and Kalle Rovanperä. These exclusive versions are expected to feature unique design features and performance upgrades that reflect the exceptional skills and achievements of these motorsports icons.

Presentation of various Toyota strategies

In addition to the hydrogen-powered GR Yaris, the Goodwood festival will also be a platform for Toyota to showcase a variety of strategies aimed at achieving carbon neutrality while maintaining the excitement of motorsport. Visitors will have the opportunity to learn about, among others: GR YARIS Rally1 hybrid, a vehicle that combines the performance of hybrid technology with the power required for rally racing. The GR DKR Hilux Evo T1U, a powerful off-road vehicle, will also be on display, highlighting Toyota’s ability to overcome difficult terrain. In addition, Corolla Hybrid from the British Touring Car Championship will demonstrate Toyota’s commitment to electrification in the field of track racing. These diverse models highlight Toyota’s comprehensive approach to sustainable motorsports, catering to the diverse interests and passions of automotive enthusiasts.

source: Toyota

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