OPS panel dedicated to e-commerce of ecological products

MONTEREY, California. – June 27, 2024 – Designed to highlight the future of e-commerce for the organic produce industry and how producers can leverage growth opportunities to maximize sales, Organic Produce Summit BB #:348436 announces a new session, “The State of E-Commerce Produce Selling.”

The OPS event, which will be held July 10-11 at the Monterey Conference Center, will bring together more than 175 organic producers, shippers and processors from all sectors of the business.

The e-commerce session is moderated by Ryan Mulvany, e-commerce advisor and investor at ryanmulvany.com, along with speakers Andrew McGregor, senior product director at Misfits Market, and Roger Brady, purchasing and category manager at Produce & Floral at Good Eggs.

This panel will explore e-commerce opportunities for the manufacturing industry, discussing current successes and areas for improvement, including the latest trends in direct-to-consumer retailing. In 2023, U.S. organic sales exceeded $9.6 billion, highlighting growing consumer demand for fresh produce. Sponsored by Olivia’s Organics, the session will explore the future of e-commerce and how organic producers can meet this demand through e-commerce while addressing the challenges of selling perishable products directly to consumers.

As the industry continues to evolve, the Organic Produce Summit brings fresh organic produce industry buyers and suppliers under one roof to network, learn and showcase innovative solutions from across North America and the world. With a robust roster of over 300 retailers, including vice presidents, directors and other agricultural purchasing executives, this year’s OPS will bring together all representatives of the organic industry.

For more information about the Organic Produce Summit or to register for the event, visit organicproducesummit.com.

About the Organic Products Summit:

Founded in 2016, the Organic Produce Summit takes place annually in Monterey, California and is the only event dedicated exclusively to bringing together producers, shippers and processors of fresh organic produce with retail and purchasing organizations from around the world. The Organic Produce Summit is part of the New Hope Network, a leading provider of natural, organic and conscious produce events and industry resources for the natural products and healthy lifestyle industries. More information can be found at www.newhope.com. More information about the Organic Product Summit can be found at www.organicproducesummit.com.

About the New Hope Network:

The New Hope Network’s goal is to cultivate a thriving, integrated, high-integrity retail and food ecosystem that delivers health, joy and equity for all people while regenerating the planet. New Hope Network is a leader in the natural, organic and conscious products industry. With solutions for the entire supply chain, including manufacturers, retailers, distributors, service providers, ingredient suppliers, media and investors, New Hope Network offers a robust portfolio of content, events, data, research and consulting services. More information can be found at www.newhope.com.

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