New e-commerce marketplace Jammbo offers generous credit terms

The Indian toy industry is expected to grow to $4.4 billion by 2032. It is witnessing a transformational transformation. The launch of a new e-commerce marketplace by Jammbo has been creating a stir recently. Called Jammbomart, it is essentially a software-as-a-service (SaaS) platform that aims to revolutionize the way distributors and retailers buy toys by streamlining online wholesale orders.

Jammbomart focuses on ease of use and financial flexibility. It has over 200 retailers across 23 states and 93 cities in India. It aims to become a central hub for toy distribution. The minimum order quantity is ₹50,000. Jammbo has announced that it will offer generous credit terms and provide up to ₹10 lakh with a 30-day credit period. The initiative is basically aimed at helping retailers manage their cash flow and also build up their inventory without any immediate financial burden.

Jammbo co-founder and CEO Manasvi Singh highlighted the evolution of the platform, saying the initiative started as a side project for the team to streamline the supply chain. This forward-thinking approach reflects Jammbo’s recognition of the huge potential of the toy market.

Jammbomart also aims to motivate and support its retailers. Co-founder and CMO Anirban Chatterjee said they will reward the top three retailers in every quarter and offer them a free trip abroad. Retailers will also be offered assistance in renovating their stores. All this will help retailers create a more attractive and customer-friendly environment.

Jammbo’s ambitious vision is supported by its co-founders Archit Bhargava (Co-Founder & CFO) and Vipin Nijhawan (Co-Founder & CPO), who both aim to offer over 100 toy products and over 350 stock keeping units (SKUs) by the end of 2024. The company claims to generate revenue of ₹150 crore by the end of the year, with Jammbomart expected to contribute a significant ₹100 crore in the next 15 months.