JKTPO organizes e-commerce implementation campaign in Doda

DODA, JULY 10: As part of a series of initiatives to support e-commerce by the Jammu and Kashmir Trade Promotion Organisation (JKTPO), a workshop was organised in collaboration with Government e-Marketplace (GeM) and Open Network for Digital Commerce (ONDC) in Doda.
This initiative is part of JKTPO’s ongoing efforts to economically empower local merchants by bringing them into the digital economy.
The event was organised under the guidelines of Vikramjit Singh, Secretary to the Commissioner of Industries and Commerce, J&K, and under the chairmanship of Khalid Jahangir, Managing Director, JKTPO, in collaboration with the District Administration, Doda.
The workshop was designed to provide comprehensive training to local retailers on how to effectively leverage e-commerce platforms to expand their business. Participants received practical tips on how to create and manage online storefronts, navigate digital marketplaces, and leverage online tools to reach a wider customer base.
Earlier, Banu Partap Singh, Vice President of Sales at MyStore, along with Prafull, Manager at MyStore, conducted virtual training sessions for participants interested in registering as sellers on the platform.
During the session, Javed Seikh, Business Facilitator at GeM, highlighted the numerous benefits of joining e-commerce platforms and explained the entire onboarding process in detail.
Deputy Commissioner Doda Harvinder Singh said that our aim is to equip Doda merchants with the skills and knowledge required to thrive in the digital marketplace. Through our collaboration with GeM and ONDC, we aim to create new economic opportunities and drive sustainable growth in the region, he added.
JKTPO plans to continue these efforts by organising similar workshops in other districts of Jammu and Kashmir, ensuring that as many vendors as possible benefit from the digital economy and become economically independent.