E-liquid producer acquires partner as part of expansion plans

Juice Sauz, an e-liquid manufacturer based in Lincoln, recently acquired Dr Frost, another e-liquid brand.

The acquisition was disclosed and will enable Dr Frost to continue offering its current product line while implementing new strategies to meet customer preferences and appeal to a broader audience.

For Juice Sauz, the acquisition represents an opportunity to strengthen its production capabilities and expand its product range.

By integrating the Dr Frost product line, Juice Sauz aims to increase its brand recognition and increase its market share.

Liam Chapman, CEO of Juice Sauz, said: “Acquiring such a strong and well-known brand in the industry is a remarkable achievement for Juice Sauz. This is excellent news for customers of both companies. Existing and new customers can look forward to an expanded range of products as we strengthen our presence in the market.”