MessageMedia reports strong momentum and growing demand for global messaging services

SAN FRANCISCO, CA–(Marketwired – October 15, 2015) – Leading global provider of mobile business messaging, MessageMedia, today announced details of its solid growth throughout 2015. From expanding its award-winning product line that improves how businesses engage customers, to acquiring new customers and expanding its leadership team, MessageMedia has built significant momentum heading into 2016.

“Since our launch in 2000, MessageMedia has remained at the forefront of innovation in the mobile communications space, driving state-of-the-art SMS messaging,” said Mark Rothert, U.S. President of MessageMedia. “Through these innovations, we have helped thousands of customers integrate SMS into their businesses to improve their administrative and call center workflows, enable marketing teams to increase engagement and conversions, and enable companies across all industries to adopt new business models. Our strong performance in 2015 to date demonstrates our ability to meet the market demand for improved global communications and deliver industry-leading SMS solutions to meet this growing demand.”

Customer growth
As MessageMedia continues to help organizations around the world leverage the power of SMS to grow their businesses, the company has welcomed a number of large, global companies from a wide range of industries, including retail, healthcare, transportation, telecommunications, and entertainment. New clients that MessageMedia added in 2015 include a major department store chain, one of the world’s leading professional services organizations, a leading nonprofit healthcare provider, a leading managed care company, and a global financial services company.

Each of these companies uses MessageMedia’s two-factor authentication to keep their SMS communications secure and reduce security breaches. Key to their decision to partner with MessageMedia was the company’s partnership with the RSA Secured Partner Program. Through this partnership, RSA Authentication Manager users can leverage MessageMedia to deliver one-time passwords via text message for on-demand authentication and take advantage of MessageMedia’s 100 percent uptime messaging gateway.

MessageMedia has also welcomed new customers into the government space. These include a state government using SMS to deliver health benefits exchange notifications, a county health and human services department using SMS to communicate with program beneficiaries, and a city government using SMS technology for its emergency alerts. These local governments chose MessageMedia because of its extensive government experience, credibility, and proven partnership model, making it the SMS solutions provider of choice for governments around the world.

Product Extension
The key to MessageMedia’s continued success is its ability to outpace its competitors and deliver new innovations in the SMS space. Having pioneered two-way business text messaging services 15 years ago, the company continues to lead the way in creating next-generation SMS capabilities. Since early 2015, the company has introduced several new solutions to further enhance the way its customers use SMS communications. The company’s latest products include:

• Long numbers with SMS support: With SMS-enabled long codes, businesses can add the power of text messaging to their existing ten-digit voice numbers. This product facilitates a unified approach to communications while leveraging the local area code numbers businesses have invested in and their customers are already familiar with.

• Free SMS numbersCustomers can send text messages to 800 or other toll-free numbers, which increases customer engagement and user experience by eliminating wait times and reducing telephone service costs, while enabling interaction with customers through their preferred channel (SMS, voice, or a combination of both).

• Multi-Mode Failover:MessageMedia helps businesses eliminate undeliverable messages due to network issues such as shortcode blocking. With account-level logic, undeliverable messages are automatically redirected to alternative channels to ensure delivery.

Nominations for management positions
MessageMedia’s ability to deliver the latest technological advances and the highest level of service is the result of its highly skilled team of SMS pioneers and leading experts in the field. To further ensure the company’s ability to meet the rapidly growing demand for its solutions, MessageMedia has made five high-level additions to its team:

• Tom BleersSales Director

• Cameron BuckleyExecutive Director of Sales and Marketing

• Audrey Dowd, Global Marketing Director

• Brian FordBusiness Development Director

• Bob KimballDirector of Strategic Partnerships

• Matthew VarleyChief executive officer

Each brings extensive experience in technology-enabled media services and will play a key role in growing MessageMedia’s global presence and expanding the company’s product offering in the coming months and years.

Waiting for something
“MessageMedia has experienced extraordinary growth since our beginnings in 2000; we now serve more than 15,000 customers worldwide,” said Rothert. “Overall, 2015 was a significant year for us, growing in every way possible and welcoming people who can ensure our continued success well into the future. As MessageMedia continues to expand the possibilities of how SMS can improve business, we anticipate continued growth and positive results in 2016 and beyond.”

About MessageMedia
MessageMedia is Australia’s largest provider of mobile business messaging services and a leading player globally, with significant market share in the US, UK and New Zealand. Through reliable and innovative IT solutions and award-winning customer service, MessageMedia helps businesses of all sizes increase business efficiency, improve customer engagement and grow revenue through the power of mobile messaging. MessageMedia offers a comprehensive range of mobile messaging and consulting solutions for businesses in almost every industry, including: alerts and notifications; meeting reminders; billing and payments; marketing; staffing and scheduling. Contact Us: Website | Twitter.

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