The Stack: Google’s U-turn on Cookies; Company’s Latest Financial Results

This week on The Stack: Google’s cookie turnaround; The company’s latest earnings; Amazon Prime Day breaks records; Today’s daily MadTech podcast

The biggest industry news of the week was, of course, Google’s U-turn on cookies. Google announced that it will finally phase out third-party cookies in its Chrome browser, ending years of uncertainty in the ad tech sector. A blog post by Anthony Chavez, VP of Privacy Sandbox, briefly outlined Google’s new plan. At ExchangeWire, we gathered industry experts to share their thoughts on what the industry should do in the wake of the news. Additionally, an opinion piece by Mat Broughton looked at how cookies are still around, but the pie is getting smaller.

The latest profit figures for a number of companies were also released this week. The BBC fell on the back of big spending, including its acquisition of BitBox International. Things looked brighter for Spotify, which reported a record net profit of £230m in the second quarter. Advertising revenue rose 13%, with double-digit growth in all regions. YouTube had some eye-popping numbers to report: the video giant made a total of £6.7bn in advertising revenue in the second quarter.

Moving on to the consumer side, we saw Amazon achieve record spending with Amazon Prime Day. Across the two days, US consumers spent a combined $14.2bn (£11bn), while total UK consumer spending hit £1.3bn.

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