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dataplor publishes report on European tourism trends ahead of summer boom and 2024 Paris Olympics

The analysis reveals significant growth in tourism-related sectors, indicating a dynamic economic recovery in Europe.


MANHATTAN BEACH, Calif.–(BUSINESS WIRE)–dataplor, a leading provider of global location intelligence, has released its latest analysis, “European Trends in Tourism (and Related Industries).” Using dataplor’s Point-of-Interest (POI) data, the report delves into the post-pandemic recovery of travel-related businesses in Europe, revealing significant growth, particularly in the foodservice, hospitality, transportation, retail and entertainment sectors.

The data shows an increase in business in traditional tourist destinations and emerging regions as tourists arrive for summer holidays and the Paris 2024 Olympic Games approach.

Among the key findings:

  • Culinary leaders: The largest number of dining options are available in Germany, France, Italy, Spain and the United Kingdom.
  • Rebuilding the tourism sector:Western, Southern and South-Eastern Europe are seeing the greatest growth in the number of hotels, travel agencies and similar businesses.
  • Retail Growth: New retail businesses are developing in Western, South-Eastern and Southern Europe.
  • Entertainment and recreational campaign:The entertainment and leisure sector recorded the strongest growth in Western Europe, Southern Europe and the Nordic countries.
  • Industrial growth in Paris: As of 2023, nine percent of all tourist facilities in the City of Light will be open, while the number of transport, shopping, dining and bar facilities has also increased – just in time for the 2024 Summer Olympics.
  • Countries with the most active bar scene: Italy, Spain, France, the UK and Germany top the list of countries with the most alcoholic beverage establishments.

Geoff Michener, CEO and Founder of dataplor, commented: “Our latest report highlights the robust recovery of the European travel industry and the critical role of accurate, up-to-date location data in understanding these trends. This resurgence in travel is not only revitalizing traditional destinations, but is also driving growth in emerging markets. We are committed to providing the data and insights that will help our global clients capitalize on these opportunities.”

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The report provides a detailed analysis of economic growth at the regional and national levels, identifying key trends and opportunities for entities in the tourism and related industries.

For more information, read the full report on the dataplor blog.

About Dataplor

dataplor is a leading point of interest (POI) data provider that helps global businesses expand overseas by mapping hard-to-reach markets with a privacy-first approach. Because most international location data is often inaccurate and rapidly outdated, dataplor goes several steps beyond the industry standard to help the world’s largest companies in technology, mapping, search, third-party logistics, consumer packaged goods (CPG), telecommunications, investment, real estate, and finance understand the location intelligence of any commercial or physical location in real time, fueling their expansion overseas.

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