Brilliant Earth Announces International Trade Expansion Partnership with Leading E-Commerce Platform Global-e

SAN FRANCISCO, Sept. 6, 2024 (GLOBE NEWSWIRE) — Brilliant Earth Group, Inc. (“Brilliant Earth” or the “Company”) (NASDAQ: BRLT), an innovative, global leader in ethically sourced jewelry, today announced that the Company has expanded its international sourcing capabilities to better serve new and existing customers around the world.

Enhanced local shopping experiences
Brilliant Earth has been offering customers in Canada, the UK and Australia a local shopping experience for years and is expanding it to customers in over 150 countries worldwide. Customers around the world will now be able to view products in their local currency, understand the total price of their order and shop with confidence using their preferred local payment method combined with streamlined shipping and logistics.

Improved customer logistics and prepaid duties and taxes
Brilliant Earth’s new capabilities will extend the seamless shopping experience to international customers. Customers will be able to see the total amount they will be charged at checkout, including duties and taxes. Additionally, Brilliant Earth will now offer free shipping and returns to these new markets.

“We are excited to expand our ability to serve our international customers in new ways,” said Beth Gerstein, CEO and co-founder of Brilliant Earth. “We have served customers in over 50 countries around the world, a testament to our growing global brand presence. We look forward to offering our enhanced, seamless digital shopping experience to new and existing customers looking for the premium, trend-leading products we are known for.”

About Brilliant Earth

Brilliant Earth is a digitally native, omni-channel jewelry company and a global leader in ethically sourced jewelry. With annual 2023 net sales of $446 million and 12 consecutive quarters of positive adjusted EBITDA since its 2021 IPO, the company’s mission since its founding in 2005 has been to create a more transparent, sustainable, and compassionate jewelry industry. Headquartered in San Francisco, California and Denver, Colorado, Brilliant Earth has more than 35 showrooms across the United States and serves customers in more than 50 countries worldwide.

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