Brightcove partners with FrightPix to launch a niche streaming service

Video platform provider Brightcove announced that it is adding FrightPix, a new free ad-supported video-on-demand service, to its list of media clients. FrightPix will offer a wide range of horror, thriller and true crime films. The service will use Brightcove’s streaming technology to deliver content to audiences across the United States.

FrightPix will feature a variety of content including classic horror films, contemporary thrillers, true crime stories and original productions. Using Brightcove video technology, FrightPix aims to provide its viewers with a seamless, high-quality viewing experience across devices.

“As the streaming market evolves, viewers are showing a clear desire for more tailored experiences. At Brightcove, we strongly believe that regional, audience-specific and genre-specific streaming services have a great opportunity to succeed by providing unique viewing experiences that serve specific audiences. needs,” said Marc DeBevoise, CEO of Brightcove. “We are committed to changing the way consumers consume content, and as FrightPix’s core technology, we support them in taking the lead in providing horror fans with an incredible entertainment and destination experience.”

The growing demand for specialized content platforms has highlighted the need for experienced technical partners. FrightPix selected the Brightcove cloud video streaming platform for its reliability, innovation and comprehensive features that include high video quality, global scalability, customer support and robust analytics. The purpose of these analyzes is to understand viewer preferences and behavior and provide actionable information to optimize content and advertising strategies.

“With its launch this month, the partnership with Brightcove will position FrightPix as the premier streaming destination for horror, thriller and true crime enthusiasts,” said Eric Tomosunas, CEO of FrightPix. “Thanks to Brightcove’s industry-leading streaming technology, our FrightFans will have the opportunity to enjoy the most spine-chilling movies and series with exceptional reliability and quality. This partnership is a key step in our platform’s ability to deliver premium entertainment for free, and we are grateful to be part of the Brightcove family.”

FrightPix will join several other media companies using Brightcove for streaming capabilities. These include the Academy of Motion Picture Arts and Sciences, AMC Networks, BBC Studios and SKY Mexico. The collaboration between FrightPix and Brightcove is a significant addition to the growing trend of niche content streaming services that aim to meet specific audience demands.

FrightPix will be released on June 15, 2024 and will be available on Apple TV, Amazon Fire TV, Roku TV, iOS and Android devices. The platform promises to provide a diverse library of horror, thriller, and crime films, making it a noteworthy addition to the array of streaming options available to fans of the genre.