HealthE Commerce was acquired through an equity transaction by HIG

William Blair served as financial advisor to Health-E Commerce (HEC), a portfolio company of Beeken, Petty, O’Keefe and Company (BPOC), in connection with its sale to HIG Capital (HIG). The transaction was signed on May 4, 2024 and closed on June 17, 2024.

About companies

HEC is a leading pioneer and innovator in the tax-advantaged benefits ecosystem, helping consumers maximize the value of benefits programs by offering products and services, hassle-free shopping, guaranteed eligibility and exceptional customer service. The company is a leading e-commerce retailer of FSA and HSA eligible products and services. Through its e-commerce sites FSAstore.com and HSAstore.com, HEC sells more than 6,000 eligible products and services from top brands, as well as its own private label Caring Mill.

BPOC is a Chicago-based private equity firm that invests in healthcare companies. Thanks to an extensive network of industry contacts and dedicated management staff, the company has experience in successfully cooperating with companies in many regulatory cycles in the field of economy and health care. Founded in 1996, BPOC has made over 60 platform investments and raised six funds with total capital commitments exceeding $2.2 billion. The company has invested in numerous suppliers, manufacturing, outsourcing, distribution and IT companies through growth capital, management buyouts and leveraged recapitalization.

Founded in 1993 and headquartered in Miami, Florida, HIG is a leading global private investment firm with over $62 billion of capital under management. The HIG family of funds includes private equity, debt, real estate and infrastructure. All of the company’s investment strategies are based on deep industry knowledge and operational experience. HIG invests in companies throughout the United States, Europe and Latin America. The company has invested in and managed over 400 companies around the world.

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