Ruchi launches an e-commerce platform

Bhubaneswar: Ruchi, Odisha’s leading food processing industry, celebrated its 49th year of operations by rewarding its loyal customers and launching an exciting e-commerce platform. Ruchi Festival Bonanza offered great prizes. One lucky customer was given a car and five others were given electric scooters.

Ruchi, as part of the Festival Bonanza offer, presented the first prize, a Maruti Swift car, to Sanu Behera of Angul. Others who received e-scooters were Indumati Sahu from Barbil, Tilotama Naik from Balasore, Babula Patra from Mayurbhanj, Vaishnavi Samanthara from Berhampur and Bartholomi Senapati from Raigarh. The winners who purchased 12 pieces of Ruchi Masala expressed their gratitude for receiving the prizes. Every month, customers were rewarded with gold and silver coins and smartwatches

“Ruchi Enterprises, known as the number one spice brand in Odisha, has achieved extraordinary growth and customer loyalty over its 49 years of operation,” Ruchi Managing Director Sarat Kumar Sahu said. Directors Rashmi Sahu and Salina Sahu highlighted the brand’s commitment to quality and innovation, which has created a unique identity in the Indian food processing sector.

Ruchi CMO Debabrat Patnaik launched the e-commerce platform and mobile app ‘Ruchi Store’ at the event. This platform allows customers to purchase their favorite Ruchi products online at discounted prices with no delivery charges on items valued over £300. The app allows customers to purchase goods from anywhere in the country, increasing convenience and accessibility. The event featured cultural performances by renowned singer Swayam, actress Lipi Mohapatra and comedian Papu Pom Pom.