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Claudia Lima-Guinehut Rejoins Children’s Place as Brand President

SECAUCUS, N.J., Aug. 23, 2024 (GLOBE NEWSWIRE) — The Children’s Place, Inc. (listed on Nasdaq: PLCE)), a global multi-channel portfolio company specializing in children’s products, today announced that Claudia Lima-Guinehut has been named President of the brand, effective September 9, 2024. Ms. Lima-Guinehut returns to The Children’s Place, Inc. from Claire’s Holdings LLC, where she served as Executive Vice President and Chief Merchandising Officer since June 2023.

As Brand President, Ms. Lima-Guinehut will oversee all consumer-facing activities across the company’s family of brands and will be responsible for the company’s design, sourcing, merchandising, brand marketing, planning, allocation, wholesale and international operations. She will report to Muhammad Umair, President and Interim Chief Executive Officer.

Mr. Umair stated, “Claudia is a talented leader and we are excited to welcome her back to The Children’s Place. We look forward to working closely with her on strategies that will delight our customers, enhance our competitive advantage and increase shareholder value through innovative approaches to managing our brands.”

Ms. Lima-Guinehut said, “This is an incredible opportunity to rejoin The Children’s Place at this critical time. I am eager to partner with our talented teams to ignite bold, creative strategies that not only drive profitable growth, but also deeply resonate with moms and families. Our mission is to combine the timeless appeal of trusted basics with the excitement of on-trend styles, delivering exceptional value across our brands and delivering a seamless omnichannel experience across all touchpoints to delight our customers and keep them coming back for more.”

Biography of Claudia Lima-Guinehut

Claudia Lima-Guinehut has served as Executive Vice President and Chief Merchandising Officer of Claire’s Holdings LLC since 2023. Previously, from 2014 to 2023, Ms. Lima-Guinehut held roles of increasing responsibility at The Children’s Place, most recently serving as Senior Vice President, Global Merchandising and Strategic Partnerships. In that role, she was responsible for creating and delivering product strategies for all brands across multiple channels, as well as leading operations for wholesale and international franchise businesses. Previously, she was Director of International Merchandising at Destination Maternity from 2011 to 2014 and held merchandising and product design roles at Zara, Camuto Group, Ralph Lauren and Fifth & Pacific Companies. She holds a Bachelor of Science in Marketing from New York University and a Master of Business Administration from SIPA from Columbia University.

About the Children’s Place

The Children’s Place is a multi-channel portfolio of brands specializing in children’s products. Its global retail and wholesale network includes two digital stores, more than 500 stores in North America, wholesale markets and distribution in 16 countries through six international franchise partners. The Children’s Place designs, contracts manufactures and sells fashionable, high-quality apparel, accessories and footwear primarily at value prices, primarily under its own brands: “The Children’s Place”, “Gymboree”, “Sugar & Jade” and “PJ Place”. For more information, visit: www.childrensplace.com and www.gymboree.com, as well as the company’s social media channels on Instagram, Facebook, X, formerly known as Twitter, YouTube and Pinterest.

Forecast statements:

This press release contains or may contain forward-looking statements made pursuant to the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995, including, but not limited to, statements regarding the Company’s strategic initiatives and operating results, including adjusted net income (loss) per diluted share. Forward-looking statements are generally identified by the use of terms such as “may,” “will,” “should,” “plan,” “project,” “expect,” “anticipate,” “estimate” and similar words, although some forward-looking statements are expressed differently. These forward-looking statements are based on the Company’s current expectations and assumptions and are subject to various risks and uncertainties that could cause actual results and performance to differ materially. Some of these risks and uncertainties are described in the Company’s filings with the Securities and Exchange Commission, including the “Risk Factors” section of its Annual Report on Form 10-K for the fiscal year ended February 3, 2024. Some of the risks and uncertainties that could cause actual results to differ materially include the risk that the Company will not be able to achieve sufficient operating results to fund and/or finance the Company’s current level of operations and repay its debt; the risk that the Company will not be able to evaluate fashion trends and changing consumer preferences; risks related to the highly competitive nature of the Company’s business and its dependence on consumer spending patterns, which could be affected by changes in economic conditions (including inflation); the risk that changes in the Company’s plans and strategies regarding pricing, capital allocation, capital structure, investor communications and/or operations could have an adverse effect on the Company’s business;the risk that the Company’s strategic initiatives to increase sales and margins, improve operating efficiencies, strengthen operational controls, decentralize operational authority and transform the Company’s culture will be delayed or will not result in expected improvements; the risk of delays, interruptions, disruptions and higher costs in the Company’s global supply chain, including those resulting from disease outbreaks, foreign sourcing of supplies in less developed countries, more politically unstable countries or countries where suppliers do not comply with industry standards or ethical business practices, including the use of forced, indentured or child labor; the risk that raw material costs or energy prices will increase beyond current expectations or that the Company will be unable to offset cost increases through value engineering or price increases; various types of litigation, including class action lawsuits brought under securities, consumer protection, employment and privacy and information security laws and regulations; the imposition of regulations affecting imports of goods manufactured abroad, including tariffs and duties;risks related to the existence of a controlling shareholder; and uncertainties regarding weather patterns. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. The Company undertakes no obligation to release publicly any changes to these forward-looking statements that may be made to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

Children’s Place contact:

Investor Relations (201) 558-2400 ext. 14500

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