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Eli James Expands Brand with Dynamic New Co-Founders

GhostCircus Merch is excited to announce its latest venture into the world of high-impact merchandise, marking a new chapter in its storied history. Founded by visionary Eli James, GhostCircus Merch is poised to redefine the fashion and branding landscape with an expansive team of creative powerhouses. From custom merchandise production to eCommerce store management, GhostCircus Merch is evolving into a one-stop shop for artists and brands.

Starting the company’s activity
GhostCircus Merch is making headlines with its ambitious expansion, which aims to elevate merchandising for artists, brands, and entrepreneurs. Originally founded as GhostCircus Apparel in March 2015, the company quickly gained recognition for its artistically crafted apparel and music merchandise production. The brand’s unique approach has led to collaborations with some of the biggest names in the industry. This latest expansion marks a significant milestone as GhostCircus Merch continues to evolve to meet the needs of a broader range of customers and creative visions, including services such as event merchandise operations and custom band merchandise.

Behind the company
The driving force behind GhostCircus Merch is Eli James, a pioneering artist and entrepreneur whose journey from a difficult childhood to an industry icon is nothing short of inspiring. His background spans from international touring drummer to celebrity fashion designer and merchandising expert. Growing up in the Pacific Northwest in difficult circumstances, James parlayed his experiences into an extraordinary career. His dedication to creating custom band merch and high-quality apparel has made GhostCircus Merch a leader in custom merch production.

From creating custom clothing in his bedroom to gracing the covers of major magazines, Eli James has proven that resilience and vision can overcome any obstacle. His work has not only transformed the fashion world, but has also demonstrated his commitment to helping others achieve their dreams. The recent addition of Nikko Ortega and Gregory Ginovic as co-founders marks a new era for GhostCircus Merch, combining their unique talents and perspectives with James’ innovative spirit in areas such as eCommerce store management and inventory solutions for the band’s merchandise.

Who are they and what do they do?

Eli James’ rise from drummer and fashion designer to a leading figure in the music merchandise industry is a testament to his relentless drive and creativity. The brand initially gained popularity for its unique designs and rapid success. During the COVID-19 pandemic, GhostCircus Merch demonstrated its adaptability by pivoting to mask production, further cementing its place in the fulfillment industry.

Nikko Ortega, a key figure in the expansion, is known for his unwavering dedication and ability to build strong connections, as well as his unmatched talent in implementing next-level SOPs for seamless internal workflows. His approach to personal growth and collaborative success aligns perfectly with the ethos of GhostCircus Merch, contributing significantly to their merchandise logistics operations. Nikko’s community-building skills will undoubtedly drive the company’s continued success.

Gregory Ginovic, the newest addition to the team, brings a wealth of experience in sales and brand development. His creative approach to fashion merchandising and experience in high-pressure sales environments make him a valuable asset to the expanded GhostCircus Merch team. Gregory’s journey from professional dancer to sales manager and now fashion industry leader underscores his commitment to both art and customer success.

A New Era of Full-Service Partnerships
Together, James, Ortega, and Ginovic are poised to take GhostCircus Merch to new heights. With services ranging from custom merch logistics to creative marketing for music merch, the company’s mission is to create not just products, but unforgettable experiences and lasting connections. GhostCircus Merch’s full-service partnership model is designed for artists and brands looking to create a strong presence in the industry, whether it’s an event merch operation or an integrated eCommerce solution.

As GhostCircus Merch embarks on this exciting new chapter, the team invites artists, brands and visionaries to join them in shaping the future of merchandising. With a shared passion for creativity and excellence, GhostCircus Merch is ready to make dreams come true, turning visions into extraordinary success stories with its merchandise fulfillment services.

For media inquiries or additional information, please visit:
www.gcmerch.com

About GhostCircus Merch
GhostCircus Merch is a leading merchandising company founded by Eli James, specializing in high-impact, artistically-driven products. With a commitment to creativity and customer success, the company works with a variety of artists and brands to create unique and memorable experiences. GhostCircus Merch offers a suite of services including production, eCommerce store management, fulfillment, logistics, and creative marketing services, making them a true full-service partner in the industry.