To drive growth, focus on delivery experiences, nShift encourages mid-market retailers

The new nShift guide describes digital innovations that will help ambitious companies stand out and grow the fastest

LONDON, May 30, 2024 /PRNewswire/ — Delivery is the deciding factor for online shoppers: they rarely buy again from retailers that deliver poorly. A growing number of high-growth mid-market retailers are focusing on building the best possible delivery experiences to build customer loyalty and accelerate growth.

nShift, a global leader in delivery and experience management, today publishes a new guide, “How Mid-Market Retailers Can Achieve E-Commerce Success with Delivery.” The guide says retailers who ship between 10,000 and one million packages a year should put delivery and experience management software at the center of their investment priorities.

The guide shows how investing in delivery and experience management (DMXM) can help retailers strengthen the customer experience, promote growth, make the most of data and stay up to date with future innovations.

The best delivery and experience management solution offers mid-market retailers:

Scalability – The ability to use a ready-made operator library with over 1,000 connections means customers have the right choice at the checkout. This also means that retailers can ship to new customers abroad as easily as they can to customers in their home country.
A flexible platform for the long term – Retailers’ needs change as their businesses grow. However, they cannot afford the cost and disruption of adapting their systems on the fly. The right platform gives them the flexibility to customize, integrate and plan.
Access to real delivery innovations – What may seem like a cutting-edge customer experience today will soon become yesterday’s news. Retailers can get ahead of these trends supply software from companies with resources enabling continuous investment in new services.
Profitability – Well done; delivery management and experience can improve warehouse productivity, increase conversion rates and improve sales. nShift offers mid-market retailers a clear path to seeing the return on their supply management investment.
Constant support and availability – No retailer can afford downtime or slower processes. To help them ensure that experiences are always active and excellent, nShift tailors its services and support to the specific needs of mid-sized retailers.
Integration with key business systems – A delivery and experience management platform plays a key role in the complex retail technology ecosystem it encompasses ERP systems, shopping carts, warehouse management and others. Thanks to over 450 integrations with third-party systems, nShift the platform can be connected quickly and easily.

Jeroen Terheggenvice president of middle market at nShift, said: “The delivery experience is a key part of the broader customer journey. What happens after the customer clicks the “buy” button determines whether he or she will make a purchase again. Many mid-market retailers may believe they can save money by managing without a delivery and experience management system or by creating their own. It’s a false economy. Our DMXM solutions for mid-market retailers can help them retain customers and grow – with pricing and support tailored to their needs and priorities.

Read the entire guide, “Supply Management for Aspiring Retailers: Buy, Don’t Build“.

The method, speed and experience of drying is a key “moment of truth” for customers. Research has shown that 53% of consumers abandoned the purchasing process due to too long shipping times^¹. Of online shoppers, 85% say that poor delivery will discourage them from purchasing from the same seller again^².

^¹ https://www.marketingprofs.com/articles/2019/42235/overcoming-the-top-7-reasons-for-shopping-cart-abandonment^² https://www.ipsos.com/en/ecommerce-marketplaces-experience-deliveries

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