Fire TV: Amazon’s streaming device celebrates 10 years

When we launched Fire TV in 2014, we set out to revolutionize the smart TV experience. We have ushered in a future where entertainment is not just about what you watch, but how you watch it.

Since then, Fire TV has been at the forefront of streaming innovation, constantly pushing the boundaries to improve the entertainment experience and make TVs more smart, accessible and connected. From putting content first, not apps – with the introduction of smooth and intuitive voice search – to unleashing your creativity Art of AIOver the last decade, Fire TV has redefined smart TVs. Today, our customers are more engaged than ever – last year they used their Fire TV devices for over 100 billion hours to stream content, play games and more. Let’s take a look at Fire TV’s rise to the world’s most popular family of streaming media players and our team’s greatest moments and biggest innovations.