Shiprocket Growth Academy aims to upskill 100,000 Indian SMEs through e-commerce learning

NEW DELHI (CSR in India): Shiprocket, India’s 106th unicorn and leading e-commerce enablement platform, launches Shiprocket Growth Academy, a groundbreaking initiative to revolutionize the learning experience for Indian e-commerce sellers. The platform is designed to provide sellers with comprehensive learning opportunities through a wealth of educational materials and resources, equipping them with the skill set required to navigate the dynamic digital commerce landscape and achieve unprecedented business growth. Providing a comprehensive e-commerce learning platform, the Academy aims to empower 100,000 sellers in the next 2-3 years to increase their contribution to India’s GDP and succeed in India’s projected $300 billion e-commerce market.

A strategic move to strengthen the Indian e-commerce sector

The Indian e-commerce market is expected to become the second largest in the world by 2034, and the share of small and medium-sized enterprises in India’s GDP is approximately 30%. This launch is a significant step towards enhancing this growth by democratizing e-commerce for Indian small and medium enterprises. The platform covers key aspects such as establishing and scaling a direct-to-consumer (D2C) business, effective marketing strategies, branding and product-market fit.

The basic pillars of the Shiprocket Development Academy

Shiprocket Growth Academy is built on four key pillars – learning, community, consulting and analytics, designed to empower eCommerce sellers at every stage of their journey. The platform offers a robust suite of offerings, including courses, tutorials, webinars, podcasts and expert-led masterclasses led by Shiprocket management. As a result, Shiprocket Growth Academy fosters a thriving community where sellers can connect, share valuable insights, and learn from each other’s experiences.

Taking it a step further, Shiprocket Growth Academy has partnered with leading digital marketing agencies to provide consulting calls to offer specialist performance marketing guidance to sellers. Thanks to this, they can optimize campaigns and increase sales. Existing Shiprocket sellers will benefit from personalized analytics reports with in-depth analysis of logistics performance and tailored business suggestions, enabling them to make informed decisions and achieve greater efficiency.

Commitment to supporting the eCommerce community

Saahil Geol, CEO and CEO of Shiprocket said, “Shiprocket Growth Academy is our commitment to give back to the seller community, the Indian startup ecosystem and D2C companies. At Shiprocket, we strongly believe that maintaining this extraordinary expansion requires a solid support system throughout the lifecycle of your eCommerce business. We are therefore playing our part in catalysing the growth of various eCommerce businesses through a range of next-generation solutions. Recognizing that knowledge is the basis of success, we founded Shiprocket Growth Academy.”

Free access to knowledge and support for e-commerce success

Shiprocket Growth Academy is a comprehensive platform designed to provide e-commerce enthusiasts with the knowledge and support they need to thrive in the competitive world of online business. Access to the program is completely free, and the goal is to enable the entire e-commerce ecosystem to benefit from knowledge and develop together.

(India CSR)