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A desperate search is launched after a young CEO goes missing in Sydney, amid serious concerns for her safety.

A desperate police search is underway for a young woman who went missing from Sydney’s inner west 48 hours ago.

Dominique Nasser, 29, was last seen in Camperdown on Sunday at around 12.15pm, and has not been seen or heard from since.

Two days later, police and his family are now concerned about his well-being.

Ms. Nasser is described as being of Caucasian appearance, approximately 170 cm tall, of medium build, with long brown hair and glasses.

She was last seen wearing black pants with a pink skirt, white shoes and a white bag.

Ms. Nasser, who has a degree in speech, hearing and language sciences, is CEO and founder of the nonprofit fashion brand For What She’s Worth, launched last year.

She also ran a successful food blog with over 8,000 followers on Instagram.

The most recent message was from six months ago, when Ms. Nasser wanted to “relaunch the account… after years of inconsistent activity.”

Police are concerned for the welfare of Dominique Nasser, 29 (pictured), who went missing from Camperdown at around 12.15pm on Sunday.

Police are concerned for the welfare of Dominique Nasser, 29 (pictured), who went missing from Camperdown at around 12.15pm on Sunday.

Ms. Nasser, who has a degree in speech, hearing and language sciences, is CEO and founder of the nonprofit fashion brand For What She's Worth, launched last year.

Ms. Nasser, who has a degree in speech, hearing and language sciences, is CEO and founder of the nonprofit fashion brand For What She’s Worth, launched last year.

Ms. Nasser also ran a successful food blog with more than 8,000 followers on Instagram.

Ms. Nasser also ran a successful food blog with more than 8,000 followers on Instagram.

Ms Nasser told her followers she was going through a difficult time.

“I’m just praying that it’s finally the right time, especially as I start eating mostly plant-based again,” Ms. Nasser wrote.

“I look forward to what I hope will be a brand new, fresh chapter and thank you all for staying here for so many years.”

A new account appears to show that Ms. Nasser wanted to expand her food blog to a cafe, but she only posted once, on September 27.

Anyone with information about his whereabouts has been asked to contact police or Crime Stoppers.